Red Bull Racing Charges Ahead with Exciting Partnership Ahead of Monaco GP
In a thrilling announcement that promises to elevate their brand to new heights, Red Bull Racing has unveiled a partnership with Visa Infinite that will make its debut at the iconic Monaco Grand Prix. This collaboration not only signifies a significant branding move but also underscores Red Bull’s continued resilience on the Formula 1 circuit.
Visa Strengthens Bonds with Red Bull in a Bold New Capacity
On the heels of a triumphant victory at the Emilia Romagna Grand Prix, where reigning champion Max Verstappen closed the gap to championship leader Oscar Piastri to a mere 22 points, the timing of this partnership couldn’t be better. This new alliance marks a prominent leap forward for the Milton Keynes-based team, reinforcing its commitment to innovation and excellence.
Visa, a leader in digital payments, will now feature prominently on the RB21, showcasing the Visa Infinite branding as part of their enhanced partnership. This collaboration extends to the sister team, the Visa Cash App Racing Bulls F1 Team, but will now also embrace the senior team, solidifying the connection between these two powerhouse entities.
The Visa branding will be strategically placed on the front wing of the RB21, alongside the Visa Infinite logo adorning the Red Bull Racing driver polos and the halo during key races throughout the 2023 Formula One season. Such visibility underscores the synergy between excellence in motorsport and premium consumer experiences.
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A Word from Leadership: The Vision Behind the Partnership
Christian Horner, Team Principal and CEO of Oracle Red Bull Racing, expressed his enthusiasm: “Visa has been a fantastic Team Partner, and we are thrilled to continue our valued partnership in an enhanced capacity from Monaco onwards. This increased commitment highlights the trust in the culture and performance that Oracle Red Bull Racing is cultivating both on and off the track.”
He added, “We take pride in the long-term, trusted relationships we’ve built with some of the globe’s largest brands that have become integral to our family of partners. Witnessing the Visa front wing branding debut in Monaco will be an exciting milestone for us.”
Mark Nelson, Global Head of Consumer Products at Visa, shared his insights: “Visa Infinite offers unparalleled experiences to consumers worldwide. Launching our Infinite brand with Oracle Red Bull Racing at the most prestigious race on the Formula 1 calendar is merely the beginning of combining our exceptional brand partnerships with premium offerings to unlock once-in-a-lifetime experiences for fans and consumers alike.”
Stay tuned for further updates on this exciting partnership and its implications both on and off the track. For more insights, read our feature on Verstappen’s latest comments amidst rumors of a Red Bull exit.
