Vince Nikolov: Selling Rehoboth’s Coastal Living

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Rehoboth’s Coastal Lifestyle: Vince Nikolov’s Inspiring Journey in Interior Design

Vince Nikolov, the new owner of the Design Center of Rehoboth (DCOR), has taken a monumental step in his career after acquiring the firm from its original founders, Ed Albers and Michael Cusumano. After a transformative twelve years with the company, he now stands at the helm of a renowned local interior design studio, ready to infuse his vision into its future.

A Journey Rooted in Passion

Vince’s story began in Bulgaria, where his love for design first illuminated his path. His formal education in furniture design and interior space planning paved the way for his artistic journey. Vince further honed his skills at Sofia Technical University, but it was a student exchange program that ignited his passion for Rehoboth Beach. At just 21, he fell in love with the charming coastal lifestyle and vibrant community.

During his formative years, Vince dove headfirst into the local design scene. Landing an interview with DCOR marked the start of a fulfilling professional journey that solidified his commitment to enriching Rehoboth’s design landscape.

Embracing Leadership and Community Engagement

As a new business owner, Vince understands the challenges of the competitive design industry. He is fully engaged in the operational growth of DCOR, ensuring that exceptional design services remain at the core of the business. His commitment goes beyond aesthetic appeal; he actively seeks to build collaborative relationships with other professionals, fostering a spirit of community and innovation.

Vince is also keen on leveraging social media to showcase DCOR’s unique designs, sharing client projects from conception to completion. This digital presence not only amplifies his brand but also nurtures the community’s appreciation for interior design.

The Role of Technology in Design

When discussing the influence of AI on the interior design field, Vince offers a progressive perspective. He sees technology as a transformative tool that enhances client interactions, helping them visualize and refine their aesthetic preferences for both residential and commercial spaces. This integration of technology not only enhances client satisfaction but also elevates the overall design experience.

Understanding Client Demographics

Vince insightfully recognizes that local demographics shape client priorities and spending behavior. In a community with many second homes, residents often approach interior design differently. Understanding these nuances allows DCOR to tailor its services effectively, ensuring maximum value for clients invested in their vacation properties.

Having been an integral part of Rehoboth for over a decade, Vince cherishes the importance of nurturing relationships within the community. His firm has participated in significant events like the Designer Showhouse project and the Rehoboth Art League Cottage Tour, underscoring DCOR’s commitment to community engagement and the arts.

A Personal Milestone

One of the most poignant moments in Vince’s life occurred in 2017, when he became a United States citizen. This milestone symbolized not just his commitment to the country but also his belief in the ideals of freedom and opportunity. “Through hard work and determination, anyone can achieve genuine success in this country,” he reflects, encapsulating his journey from Bulgaria to becoming a respected figure in the American design community.

Wisdom for the Future

Looking back, Vince would tell his 18-year-old self to stay present and focused. “Prioritize your time on pursuits that genuinely fulfill you and bring true happiness,” he advises. This philosophy is mirrored in his approach at DCOR, where client satisfaction and exceptional results are always paramount.


As Vince Nikolov embarks on this exciting chapter, he not only embodies the spirit of Rehoboth’s coastal lifestyle but also continually inspires others to follow their passions with determination and creativity. Through his leadership at DCOR, Vince is poised to make a lasting impact on the community and the world of interior design.

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