Blue Interactive and FALA Host Free Webinar on AI in Marketing

### Blue Interactive Agency and FALA Unveil Free AI-Driven Webinar Series for Senior Living Marketing

**Fort Lauderdale, Florida** – In a bold move to revolutionize marketing in the senior living sector, **Blue Interactive Agency**, a leading digital marketing firm, has joined forces with the **Florida Assisted Living Association (FALA)**. Together, they are launching an *exciting and educational five-part webinar series* that promises to transform the way senior living administrators, marketing professionals, and business owners approach digital marketing.

#### Why Attend? Unlock the Secrets of AI-Driven Marketing

The kickoff session, **“[AI-Powered SEO: Strategies for 2025](https://blueinteractiveagency.com/seo-blog/2025/06/fala-ai-senior-living-webinar-series/),”** is set for **Wednesday, June 12 at 1 p.m. EST**. This engaging webinar will dive deep into how *artificial intelligence is reshaping the landscape of search engine optimization*. Attendees will walk away equipped with actionable tools designed to enhance their *digital presence* in an ever-competitive market.


Patricia Sotolongo, CMO of Blue Interactive, expressed her enthusiasm: “As we launch this educational initiative with FALA, our goal is to empower members with innovative, AI-powered marketing strategies that can drive occupancy and improve community outreach.”

#### What’s Inside the Series? Topics That Matter

The webinar series will unfold over **five consecutive Thursdays from June 12 to July 17**. Participants can expect an in-depth exploration of topics critical to the senior care industry, including:

– **Content Marketing Strategies for Senior Living Communities**
– **Local SEO and Google Business Optimization**
– **Best Practices for Engaging on Social Media**
– **Launching Paid Media Campaigns with Measurable ROI**

With a record number of Baby Boomers entering retirement age, the demand for senior care has surged, creating both remarkable opportunities and heightened competition. This webinar series delivers *timely insights* designed to help providers elevate their marketing strategies and connect meaningfully with families seeking solutions.

#### Harnessing AI for Competitive Advantage

Participants will learn how to leverage **AI-driven platforms** to identify key search terms and audience intent. The series will also shed light on how *predictive AI tools* can unearth emerging trends before they become mainstream, providing a vital competitive edge. Furthermore, expert advice will be provided on how to optimize digital presence on platforms like ChatGPT, Google Business Places, and Apple Maps.

Blue Interactive Agency’s partnership with FALA underscores its commitment to advancing the **senior living sector** through specialized digital marketing services. FALA is dedicated to supporting assisted living providers across Florida with advocacy, education, and legislative initiatives that foster industry growth.

#### Elevating Your Marketing Game

This collaboration offers assisted living facilities access to professional marketing support, including:

– **Website Development**
– **Search Engine Optimization (SEO)**
– **Content Creation**
– **Paid Advertising**
– **Social Media Management**

By utilizing these services, senior living communities can not only boost their online visibility but also effectively convert digital interactions into increased occupancy, allowing them to meet rising demand across multiple locations.

**Blue Interactive Agency** stands out as a full-service marketing agency based in Fort Lauderdale, known for delivering data-driven strategies that lead to real results. In an increasingly competitive senior living market, high-level marketing expertise is essential to maintain visibility, capture quality leads, and enhance occupancy rates. Check out *Blue Interactive’s* [case study for healthcare providers](https://blueinteractiveagency.com/success-stories/healthcare-marketing/) to see how digital marketing has yielded significant revenue growth.

#### Don’t Miss Out: Register Now!

Registration is open for the webinar **“AI-Powered SEO: Strategies for 2025.”** This valuable opportunity is **free** but limited—secure your spot today by visiting the Blue Interactive Agency’s website or the initial registration link.