## **Costco Introduces Exciting New Perk for Executive Members – But There’s a Catch!**
Costco, the beloved membership warehouse, is rolling out an exciting new **perk** designed to reward its loyal customers. But, there’s a noteworthy catch that may affect your shopping experience!
### **Exclusive Access: A New Shopping Window for Executive Members**
Starting **June 30**, Costco will allow **executive members** in the U.S. to enjoy an extra hour of shopping bliss. That’s right; these privileged members can shop an hour earlier than their counterparts with standard memberships. This initiative, as reported by [Business Insider](https://www.businessinsider.com/costco-early-shopping-hours-executive-membership-perk-return-2025-6), is sure to make early risers and dedicated planners exceptionally excited about their grocery runs!
### **New Benefits Beyond Early Access**
The perks don’t stop at just early access. Costco has announced that its executive members will also benefit from a **monthly $10 credit for Instacart orders**. On top of that, they will receive **$150 worth of other benefits** and savings on various Costco services. These enhancements make the executive membership, priced at **$130 per year**, a potentially worthwhile investment for avid shoppers.
#### **A Quick Comparison: Membership Tiers**
– **Executive Membership**: $130/year
– **Standard Gold Star Membership**: $65/year
Despite costing twice as much as the regular membership, executive members account for a staggering **73% of Costco’s total sales**. Interestingly, less than half of Costco’s members hold the executive tier, indicating that those who do enjoy the premium benefits are truly committed to maximizing their membership experience.
### **The Bigger Picture: Changes at Costco**
Costco’s recent moves reflect a trend in adapting to customer needs and preferences. For instance, in May, [Costco announced](https://finance.yahoo.com/news/costco-gas-stations-changing-know-191559774.html) that its members-only gas stations would remain open until **10 p.m.**, with select locations opening earlier in the morning. These adjustments signify Costco’s commitment to enhancing the shopping experience for its members, albeit primarily for those who opt for the executive membership.
### **A Call to Action for Costco Shoppers**
If you’re considering upgrading your membership, or if you’re already an executive member, mark your calendars for these exciting changes! The new early shopping hours and additional credits could mean a lot for those who treasure their time and savings. Just remember, the exclusive perks come at a premium price, so weigh your shopping habits carefully.
In conclusion, while Costco’s new perk is a welcomed treat for executive members, it also serves as a reminder of the different shopping experiences available to various membership tiers. Will you take advantage of these new benefits, or will you stick with the standard membership?
Feel free to share your thoughts below!
