Discover World-Class Golf in Devon: The Allure for American Golfers
Golf tourism in England is on the rise, and nowhere is that more evident than in the stunning landscapes of South West England—specifically, Devon. As American golfers seek out extraordinary experiences abroad, Devon stands out as a prime destination, offering top-notch courses and breathtaking views.
A Call to Action for Devon’s Golf Scene
Andrew Cooke, the Chief Executive of Golf Tourism England, is calling on Devon’s golf clubs, accommodations, and local attractions to seize this golden opportunity. In light of a recent tour designed for American travel bookers, Cooke emphasizes that the American golf tourism market is experiencing a remarkable resurgence post-pandemic.
“The South West is uniquely positioned to capitalize on the skyrocketing demand for golf in Britain. With green fees reaching unprecedented heights, it’s the perfect time for golfers to explore what Devon and Cornwall have to offer," Cooke explains.
Rising Green Fees and Unmatched Value
Imagine paying over £1000 for a round at an elite Scottish course starting in 2025—a reality that has many American golfers scrambling for reserved tee times at the prestigious courses that have hosted The Open. In contrast, Devon and Cornwall promise world-class links golf at a fraction of the cost.
- Partnerships in Promotion: Golf Tourism England has allied with Golf South West to specifically target the American market, focusing on the region’s mild climate and easily accessible transport links.
The South West Premier Links Golf Tour
The South West Premier Links Golf Tour is specifically crafted to highlight Devon, Cornwall, and Somerset as enticing alternatives to traditional golf vacations in Scotland and Ireland.
Showcasing the Best of Devon
Managing Director Sam Bray of Golf South West articulates the experience perfectly: “During our recent fam trip, we showcased seven exceptional links courses, including two listed in the World’s Top 100 and three in the UK and Ireland’s Top 100. This isn’t just about golf; it’s a full immersion into Devon’s postcard-perfect coastal villages and luxurious accommodations.”
The tour featured prestigious clubs such as:
- Burnham and Berrow
- Royal North Devon
- Saunton
- Trevose
- St Enodoc
- Perranporth
Plus, the group enjoyed stays at premier hotels in locations like Bristol, Saunton, Trevose, and Newquay.
An Engaging Experience Beyond the Greens
In addition to playing at England’s oldest golf course at Royal North Devon, founded in 1864, the group participated in a cask ale tasting with Sharp’s Brewing Co. and enjoyed luxury spa treatments at The Headland Hotel in Newquay.
David Reid, Managing Partner at Fairways to Heaven Golf Travel from Connecticut, stated: “I’m incredibly excited about what Devon and Cornwall offer. The accommodations are top-notch, and the golf courses are simply among the best in the world. This destination presents phenomenal value for my clients."
The Numbers Behind Golf Tourism
Golf travel expert David Jones, also known as UK Golf Guy, has tracked green fee prices over the past decade. His findings reveal a dramatic increase in costs—is now rising at four times the inflation rate. In 2023, the average green fee at a Top 25 UK course reached £352, up from £318 the previous year, while the average for Top 100 courses is now £237.
A recent study by Sporting Insights for the IGTOA (Ireland Golf Tour Operator Association) indicated that the American golf tourism market contributes approximately €93.9 million annually to the Irish economy. Cooke remarks that this figure underscores the immense potential of high-yield golf tourism, particularly from the American market.
Conclusion: A Bright Future for Golf in Devon
As we look ahead, the invitation is clear. Devon offers not just golf but an experience that combines stunning landscapes, rich history, and a welcoming atmosphere. With rising green fees across the UK and the call for premium experiences, there has never been a more opportune time for golfers from the U.S. to explore the unparalleled beauty and challenge of Devon’s world-class links courses.
Whether you’re an avid golfer or just discovering the sport, Devon awaits with its stunning vistas and exceptional golfing experiences. Don’t miss out on this golden opportunity – the fairways of Devon are calling!
