Goodyear Appoints Boucharlat as Global Commercial Lead

Franetic / Business / Goodyear Appoints Boucharlat as Global Commercial Lead
Share This Post

Goodyear Appoints Grégory Boucharlat as Senior VP of Global Commercial Business

AKRON, Ohio — May 15, 2025 / PRNewswire/ — In an exciting move that underscores its commitment to innovation and leadership, The Goodyear Tire & Rubber Company (NASDAQ: GT) has named Grégory Boucharlat as the new Senior Vice President of Global Commercial. With this appointment, Boucharlat is set to join Goodyear’s senior leadership team, steering the strategic coordination of its commercial tire operations on a global scale.

The Role Ahead: A Vision for Global Commercial Operations

Commercial tire business is poised to reach new heights. In addition to his new responsibilities, he will continue to helm Goodyear’s innovative Tires-as-a-Service (TaaS) organization, further integrating advanced tire solutions into the company’s broader commercial framework. Reporting directly to Mark Stewart, the CEO and President of Goodyear, Boucharlat will ensure a seamless transition and effective operational alignment.

A Legacy of Leadership and Innovation

With more than 30 years at Goodyear, Boucharlat’s journey is one marked by significant achievements. He started in truck tire sales and has held numerous leadership roles, including Vice President of Commercial EU. His recent tenure as Vice President of TaaS allowed him to broaden his perspective on global commercial strategies, enhancing his understanding of Goodyear’s business beyond just Europe.

“Grégory brings proven abilities to drive innovation and expand his leadership responsibility,” said Stewart. “He is well-positioned to have a fast start and ensure a seamless transition for our Commercial business. I have enormous confidence in his ability to lead our Commercial operations on a global scale, aligning our vision as we create a unified company.”

Immediate Impact: Location and Readiness

Effective immediately, Boucharlat’s role will be based in Brussels. His swift ascent to this key position reflects Goodyear’s commitment to leadership development and its strategy for global alignment.

About The Goodyear Tire & Rubber Company

With a strong presence globally, Goodyear stands as one of the world’s largest tire companies, employing around 68,000 people and manufacturing products across 53 facilities in 20 countries. The company is at the forefront of tire technology, driven by its two Innovation Centers located in Akron, Ohio, and Colmar-Berg, Luxembourg. These centers are dedicated to developing state-of-the-art products that set industry standards in performance and technology. For further details about Goodyear and its innovative offerings, visit www.goodyear.com/corporate.

Contact Information

DOUG GRASSIAN
330.796.3855
[email protected]

SOURCE: The Goodyear Tire & Rubber Company

Subscribe To Our Newsletter

Get updates and learn from the best

More To Explore

Check all Categories of Articles

Do You Want To Boost Your Business?

drop us a line and keep in touch
franetic-agencia-de-marketing-digital-entre-em-contacto