Google Search Ranking Volatility: A Closer Look at June 25 & 26
Have you felt a **shake-up** in your Google rankings recently? Over the past two days, the SEO community has buzzed with speculation about potential **ranking adjustments** within Google Search’s organic results. While the argument that organic search no longer drives clicks is still on the table, the **shuffling of rankings** indicates that something significant may be happening beneath the surface.
No Confirmed Update, Yet Still Buzzing
Interestingly, we haven’t seen a **confirmed update** from Google since the March 2025 core update. However, the landscape is dotted with **unconfirmed updates**, suggesting that something might indeed be at play right now. Numerous **SEO tracking tools** are reporting increased volatility, although Semrush faced a miscalculation that day—whether a bug or a glitch, it adds an element of mystery to this unfolding situation.
Reflecting on our previous updates, it’s worth noting that just a week ago, we discussed volatility trends from June 18, along with reports from earlier in June and late May, including major spikes in volatility. It seems we’re witnessing a series of significant shifts.
Current Volatility Indicators
So, what are the **tracking tools** indicating about this recent volatility? Let’s break down the data:
Tracking Tool Reports
1. **Advanced Web Rankings**
2. **Mozcast**
3. **Sistrix**
4. **Semrush** (notably missed two days of data)
5. **Cognitive SEO**
6. **SimilarWeb**
7. **Accuranker**
8. **Mangools**
9. **Wincher**
10. **Data For SEO**
11. **SERPstat**
12. **Algoroo**
13. **Wiredboard’s Aggregator of Tools**
The SEO Community’s Take
The reaction from the SEO community is palpable, with chatter swelling across platforms like WebmasterWorld. Here are some sentiments that reflect the current mood:
“Something is going on again. Not sure if it started yesterday (June 24th) or today (June 25th).”
“Same awful traffic today.”
“I’m seeing a rise in traffic for tech and news websites.”
“Has there been an apocalypse? I’ve seen 0/1 USA visitors when normally I have 80/90 every 30 minutes!”
“The Economic Times has been scraping our articles for 2-3 years. We’ve lost our top spots to them.”
These comments underscore a broader **uncertainty** within the community. It’s clear that many are experiencing significant fluctuations in their traffic. I suspect there would be even more chatter if Semrush’s glitch hadn’t occurred around this time.
Join the Discussion
What are your own experiences over the past two days? Are you seeing similar trends in your traffic? Let’s keep the conversation going, especially during these truly **dynamic times** in SEO. For ongoing discussions and insights, visit the thread at WebmasterWorld.