New program addresses food desert issues.

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Tackling the Challenge of Food Deserts: A New Hope

Food deserts, defined as areas with limited access to affordable and nutritious food, pose a significant challenge for many communities across the United States. The Rockefeller Foundation has embarked on a transformative mission to combat this issue, introducing the inaugural class of U.S. Big Bets Fellows—a dedicated group of innovators determined to make a difference.

Understanding the Impact of Food Deserts

Food deserts are not merely a logistical problem; they contribute to deep-rooted issues such as poor health outcomes and economic hardships. Residents living in these areas often resort to processed foods, leading to a higher prevalence of obesity, diabetes, and other health issues. According to a report by the USDA, about 23.5 million Americans live in food deserts, highlighting the urgency of addressing this crisis.

The New Initiative: U.S. Big Bets Fellows

Who Are the U.S. Big Bets Fellows?

Each fellow brings unique insights and innovative ideas to help mitigate the effects of food deserts. During a recent interview, Dr. Rajiv Shah, President of the Rockefeller Foundation, shared insights on the critical role these individuals play in driving community transformation. Among them is Alex Imbot, Co-Founder and CEO of The Community Grocer, who aims to create sustainable food systems that empower local communities.

Tackling the Root Causes

The fellows will focus on multifaceted strategies that go beyond just providing food. They aim to build systems that ensure long-term access to healthy choices. This approach includes establishing local grocery stores, supporting urban farming initiatives, and collaborating with community organizations to educate residents about nutrition.

Why This Matters Now More Than Ever

As we navigate a world still reeling from the effects of the COVID-19 pandemic, the importance of food security has become more pronounced. Many communities that previously had limited access to food now face even greater challenges. The work being done by the U.S. Big Bets Fellows is vital, as it represents a step toward a more equitable food system for all.

Join the Movement

To learn more about the initiatives and how you can contribute to the fight against food deserts, visit the Rockefeller Foundation and explore ways you can support local food initiatives in your community.


In conclusion, the launch of the U.S. Big Bets Fellows signifies a hopeful leap forward in addressing the pressing issue of food deserts. With dedicated individuals stepping up to champion change, we can aspire to a future where everyone has access to the nutritious food they deserve. 🍏

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