Prince Harry’s Heartfelt Support for Meghan Markle’s As Ever Lifestyle Brand
Prince Harry has once again proven that he’s not just a doting husband but also Meghan Markle’s most ardent advocate. Recently, the Duke of Sussex expressed his unwavering enthusiasm for his wife’s new lifestyle brand, As Ever, which she officially launched earlier this month. His affectionate words and support highlight the couple’s deep bond and shared commitment to their individual and collective ventures.
A New Chapter: The Launch of As Ever
In an exclusive interview with People, Harry shared, “I am so happy for my wife and fully support absolutely everything she’s done and continues to do. I’m incredibly proud.” His comments mark the first public insight into his feelings regarding Markle’s business endeavor, which showcases her creativity and vision following the name change from American Riviera Orchard due to trademark complications.
A Meteoric Rise: The Product Launch
On April 2, other than being a significant date in their journey, it also marked the successful rollout of As Ever’s first product line. The entire collection—ranging from jams and preserves to herbal teas—sold out in less than an hour. Meghan took to Instagram to express her gratitude, stating, “Our shelves may be empty, but my heart is full! We sold out in less than one hour and I can’t thank you enough…for celebrating, purchasing, sharing, and believing.”
What’s in the As Ever Collection?
Markle’s inaugural product drop included an enticing array of offerings, all designed with love and meticulous care:
- Homemade Jams and Preserves
- Limited-edition Wildflower Honey for $28
- Herbal Teas for $12 (flavors include hibiscus, peppermint, and lemon ginger)
- Crepe Mix priced at $14
- Irresistible Shortbread Cookies with Flower Sprinkles for $15
This initial lineup speaks volumes about Markle’s dedication to quality and her personal touch that resonates with consumers.
Navigating Challenges: Stock Errors and Customer Service
However, success isn’t without its bumps. Shortly after the launch, Markle faced a few hurdles. Due to overwhelming demand, some customers experienced stock errors, prompting Markle to swiftly issue an apology and offer full refunds along with another item of their choice. “The excitement created a volume of traffic on the site that even we couldn’t have anticipated,” the company explained in an email to customers.
This proactive response not only showcases Markle’s commitment to her customers but also garnered praise on social media for "excellent customer service." In a world where customer relationships often take a back seat, this level of attention is commendable and likely to foster brand loyalty.
The Road Ahead: What Lies for As Ever?
With such an impactful launch and Harry’s glowing endorsement, it’s clear that As Ever is poised for greater success. As Meghan continues to develop her brand, fans and customers alike are excited to see what she will unveil next. The couple’s shared enthusiasm and strong partnership are an inspiring reminder of the power of support in both personal and professional pursuits.
In summary, Prince Harry’s heartfelt backing coupled with Meghan Markle’s entrepreneurial spirit paints a hopeful picture for the future of As Ever. As they navigate this new chapter, fans will undoubtedly be watching closely, eager to support everything that the Duchess of Sussex dreams up next.
