The Aspirations of Sadie Oltmanns: A Rising Star in Marketing
Introduction to Dakota State University’s Marketing Maven
Meet Sadie Oltmanns, an ambitious student at Dakota State University (DSU), where her passion for marketing and entrepreneurship is blossoming. With a Bachelor of Business Administration in Marketing and minors in Entrepreneurial Studies and Management, Sadie is on track to graduate in May 2025, equipped with the skills necessary to become a successful marketing or advertising specialist.
The Journey Begins: Why Marketing?
When asked about her journey into marketing, Sadie revealed a transformative moment that steered her into this vibrant field. A close childhood friend, an adept physician’s recruiter at Avera Health in Mitchell, South Dakota, first piqued her interest. “I didn’t realize how interesting marketing was until I started taking my classes,” she shared. This newfound enthusiasm was bolstered by her interests in communication, recruiting, and understanding others—key components in the realm of marketing.
Mentorship and Learning at Dakota State University
Sadie attributes much of her growth and knowledge in marketing to her esteemed mentors—Associate Professor Deb Tech, Ph.D., and Associate Professor Michael Roach, Ph.D. Their influence has been immensely beneficial, with Sadie humorously noting, “I was kind of scared of him at first because he’s very blunt. But the more I’ve had classes with him, the more I’ve learned. I’m pretty sure I’m his favorite.”
Through their guidance, Sadie has learned to highlight her strengths and maintain a positive self-image, essential traits for landing her dream job.
Real-World Experience: From Classroom to Community
In addition to her academic pursuits, Sadie is gaining invaluable experience as a teacher’s assistant for the I-CORPS program, a U.S. National Science Foundation initiative. Her role involves assisting aspiring entrepreneurs in developing their business ideas and honing their customer discovery skills. “It’s basically helping people who don’t know anything about business and want to start their own business,” Sadie explained, emphasizing the practical application of her studies.
Internship Experience: Connecting with Nature and Youth
Furthermore, Sadie took on an internship at Lake Herman State Park, where she served as a youth program coordinator. Her responsibilities extended beyond traditional tasks; she curated educational experiences for children, gathered feedback through surveys, and even managed the park’s social media presence over the summer. This blend of personal interaction and marketing savvy demonstrates her well-rounded capabilities in engaging with diverse audiences.
A Welcoming Environment: The DSU Experience
Sadie values the tight-knit community at Dakota State University, which perfectly aligns with her background from a small town, Alexandria, South Dakota. She appreciates how the faculty and students form meaningful connections: “I will see my DSU professors, and they’ll stop and talk to me. Even professors from my freshman year still come and say ‘hi.’”
Advice for Future Students: Finding Balance and Success
Reflecting on her own academic journey, Sadie provides sage advice for incoming DSU students. “Be diligent about attending classes and getting your homework done on time,” she encourages. Furthermore, she emphasizes the importance of open communication with instructors; if students require extensions or guidance, they should not hesitate to ask.
Conclusion: The Future Awaits
With her sights firmly set on a career in marketing, Sadie Oltmanns stands as an inspiring example of what passion, mentorship, and hard work can achieve. As she navigates her final years at Dakota State University, we eagerly anticipate the innovative contributions she will bring to the marketing field. The future is undoubtedly bright for this emerging talent!
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